Philian Hotel Services

MARKETING PACKAGE   

 

  • BRAND POSITIONING

Redesign logo, corporate identity, site, contact with tour operators, etc to get the new hotel in the market again.

  • WEBSITE AUDIT

Analyze or redesign the hotel website to meet all specifications in the segment of sales, usability and functionality with the ultimate goal of increasing online bookings.

  • ΟΝ PAGE SEO

Various techniques to make the hotel website appear in a higher position to the search engines than before.

  • SOCIAL MEDIA

We create the online strategy for the promotion fo the brand and its total management through social media like Facebook, Instagram and twitter.

  • PPC ADVERTISING

In order to increase the traffic to the hotel website, we guide potential customers in cooperation with other major sites.

  • REPUTATION MANAGEMENT

Internet reputation management refers to those processes that are required to properly promote the image of a brand, product, or service over the Internet.

  • PHILIAN OFFICIAL WEBSITE

Registration of the hotel at the official website of Philian in order to increase the visibility, the clientele of other hotels, corporate profile etc.

  • BLOGGERS NETWORK

By working with the biggest Greek blogs, various entries will be made for the hotel’s readability both in B2B and B2C level.

  • ATTENDING EXHIBITIONS

SALES PACKAGE

  • PRICE POSITIONING

Control of competition and proposal with a new price list taking into consideration the seasonality, turnover’s increase, type of rooms etc.

  • SALES TRAINING

Training staff and people managing bookings to modern technical sales methods.

  • TOUR OPERATORS

Proposal for cooperation with foreign tour operators to increase reservations.

  • TRAVEL AGENCIES

Working with about 2,000 travel agencies across Europe to increase reservations.

  • OTAS

Collaborate with about 20 online travel agencies.

  • MONTHLY NEWSLETTER

Monthly or 15-day newsletter to potential customers to inform or promote new actions, promotions, etc.

  • LOW SEASON SALES

Various techniques and cooperations to increase reservations during low season.

  • DIRECT BOOKINGS

The aim is to increase direct bookings to reduce the percentage of supplies to tour operators and OTAs.

Additional Services

  • Long-term leasing of the property and its operation as a hotel.
  • We fully undertake the hotel reservation with a percentage and flat rate and a percentage of bookings.
  • Engagement type agreement. We pay the hotelier an amount per room and the hotelier continues to maintain the hotel management.
OUR OFFICE
Viktoros Ougo 14,54625 Thessaloniki
OUR email
info@philianhotels.com
SUPPORT
+30 2310 592100